Consumer PR with a creative point of difference.

We help consumer brands turn what makes them different into narratives that move audiences and culture forward.

Explore our approach  →
Consumer at Raven

Strategic counsel for brands that want to be part of the conversation.

Raven’s consumer practice brings the judgment of seasoned PR counsel together with a fluency in the creative industries. We know how media, ideas and people shape attention, and how to turn that understanding into work with real staying power.

What we do01 to 08
01

Brand storytelling

Clear, differentiated narratives that give audiences a reason to care, and reporters a reason to cover them.

02

Culture-led launches

Launch platforms, collaborations and ideas built to meet the moment with relevance.

03

Earned media

Editorially minded media strategy, from the first story angle through sustained visibility.

04

Influencer strategy

Finding the right creators is harder than finding the biggest audiences. We identify trusted, relevant voices, including micro-influencers, with the credibility and community fit to make a partnership feel real.

05

Reputation & relevance

Always-on counsel that helps brands respond thoughtfully, move quickly and stay unmistakably themselves.

06

Crisis preparation & response

Practical readiness, decisive counsel and clear communications when the stakes are highest.

07

Generative Engine Optimization

Clear, authoritative brand information that helps answer engines understand what you do, why it matters and when to surface it.

08

Paid amplification

Precise paid strategy that places the right message in front of the audiences most likely to care, engage and share.

The Raven difference

We’re steeped in the creative industries, so we understand how ideas gain traction.

Our work lives at the intersection of brands, entertainment, design, media and culture. That proximity makes us better partners: sharper on the story beneath the story, better connected to the right voices and disciplined about what is actually worth saying.

Strategic by nature. Creative by instinct.
Leadership

Built around consumer expertise.

Lindsay Garrison
Consumer Lead, EVP, Strategy

Lindsay Garrison

Lindsay connects brand ambition to the ideas, communities and cultural moments that make it matter.

Selected experience
Barilla · Heinz · Kraft · Mondelēz · Wheat Thins · Triscuit · Butterball Turkey · American Egg Board
Mat Newman
SVP, Account Director

Mat Newman

Mat leads integrated programs with rigor and imagination, turning strong strategy into impact that lasts.

Selected experience
Hasbro · Transformers · My Little Pony · YouTube Music · YouTube Originals · Bush’s Baked Beans · Saban · Power Rangers · Skyline Chili